Rick and Morty

(Season 5)

To promote Season 5 of Rick and Morty, Adult Swim asked us to create unique and original content for social platforms.
We leaned into the absurdity of the show with a fake news report of a UFO sighting (spoiler: it’s Rick and Morty), a frame-by-frame stop motion bumper animation with handmade paper craft puppets and props, and tutorials showing fans silly ways to recreate their favorite characters at home.
To further engage fans and amplify the campaign we created the first official Rick and Morty filter, allowing fans to become Rick and Morty and create their own Rick and Morty scenes.
Adult Swim
Real Good Studio
Real Good Studio
Jonah Gabriel